It takes time, but it will all come together if you stick with it and you are true to yourself and following your purpose.
This was the context of a conversation I had recently with my mentor. Yes I do have a mentor; most people who are serious about building their business do as far as I know. I brought the subject up because is seems each time I reached a certain level, or goal, there is a plateau and from there the next steps are often tough all over again! And from there the cycle continues.
During the session with my mentor we talked at length about the need to keep going if I am to double my business over the next 12 months. Well, that sounds really obvious that you need to keep going, but it is often the challenges that come up along the way, just when you think it all should become a little easier, it doesn’t! It’s a though you have to lift, or rise even more each time you hit that plateau. New things to learn and new hurdles to overcome are all part of building a business.
Whenever you are stuck, and we all get stuck, go back to the basics of what you know. Go back to what you know works. Go back to your PURPOSE and your MISSION and your BIG vision. Go back the goals you wrote down and may not have read for quite some time. Go back to what you love and remind yourself WHY you are doing what you are doing.
STOP doing the things you don’t have to do.
STOP the negative self talk.
Keep your FOCUS.
Anyway, back to it all coming together … after many conversations with my mentor mushing out what was in my mind, (both challenging and exciting!!) it was clear that my PURPOSE here is what I am doing and I just needed to do more of it. Not that I thought I didn’t have a PURPOSE but often it can be a little cloudy because you was so busy, looking for something, getting on with business, being even more busy, and all the time it is right there in front of you.
I work with my clients on this, I’ve had thousands of conversations about this.
FOCUS on your PURPOSE.
And the Facebook Ad campaign, the reason in the first place for having the conversation with my mentor, is working really well (yes Facebook ads do work!!) I share a little of my story (sharing a story works too) and talk about working with women over 50 (and I do work with men as well, for those men reading this) who are starting out, or wanting to build on, a business. This is my PASSION, supporting others, and the feedback I get working with women is amazing.
Here is what I wrote for the Facebook Ad …
Seven years ago I was made redundant and I was faced with some big decisions. I was single. Highly skilled. But I didn’t know how to start my business. I spent thousands of dollars on trainings and courses. Hours upon hours researching, searching and learning. Books. Ebooks. Podcasts. Youtubes. So much information and not really a whole lot of actual help. I trained to be a life coach. A stylist. A speaker. And I was getting some clients through, but I wasn’t really loving every minute of every day.
I knew the kind of business that I wanted to have – but it’s a very different thing from taking the idea of what you want and actually creating a business that you feel excited and passionate about on a daily basis. For me, it got to the point where I was going to give it all up. Give it away. Try and find another corporate job to fill in the space that was being created. But in reality, I didn’t really want that either. I’d spent far too long trying to start this business that there was no way I was giving up that ‘easily’.
So I started listening even more to the clients I was coaching. More and more people were coming to me asking me how I started out. How I took my idea for a business and turned it into a reality. A reality where I get work from my laptop, no matter where I am. Be it the beach, Port Douglas, the middle of country Victoria. Paris. Berlin. I get to run this from wherever the wind takes me, because that’s what I wanted to build.
And this is what my clients were telling me that they wanted, too.
I don’t think there’s anything worse than feeling stressed and positively underwhelmed when it comes to taking the next steps in starting your business. There are so many options. So many variables. So many people feel confused, frustrated and scared and it’s in those moments that you start asking yourself if you are too old and if you will be able to work out how to make a start. You don’t know who will buy from you and how you will be noticed on social media, or even how to work social media to build a business.
Ultimately you want the freedom and flexibility and income to have your dream life and you know now is the time to make a start and make it happen.
That’s exactly where I was. And that’s exactly why I’ve made it my personal mission to help as many women over 50 start a business that inspires them. That they’re passionate about. That empowers them to create the kind of financial independence that they deserve – whilst doing the meaningful work that they’re here to do.
That is the Facebook Ad. I’m sharing and speaking to women who want more.
One of the reasons I have this PURPOSE is that I believe with all my heart I am not the only women wanting to build a business to help others. There are so many women (and I’ve had many, many conversations in the past week) who are frustrated, want to do more with their life, feel they have a PURPOSE, but are not sure how to get it working for them in a business sense.
So, I know everyone has a story, everyone has a dream and a vision of how they want their life to be, and if it is not happening for you right now, keep going. Keep following your PASSION and spend some time tapping into and understanding your PURPOSE. Do more of the things you love, that alone is very often your purpose.
I’ve known my purpose for quite some time now and I remind myself daily of what that is and what my big DREAM and VISION is, so I can stay focused and on the right path.
It’s all about knowing that if I keep following my passion it will all come together.
New and exciting opportunities are out there if you allow the space and time for them to come to you. Then take action to make it happen.
P.S. Leave a message if you would like to chat further about finding your purpose or moving forward to building your dream business. I’ll reply to you personally. 🙂